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foster@unleash.com

Perfect Landing Page for Utah Airport FBO

I first met the Gardiner family more than 25 years ago. One thing I knew from the beginning is that flying and airplanes was a big part of the family. In fact, the family business was running a FBO (fixed based operator) at the Vernal, Utah airport. What they didn’t have for a long time was a Web site.

When the patriarch, John, passed away; Dinaland Aviation was taken over by his kids. Each of them assumed a specific role and Russ wanted to get a Web site in place. Our goal as a start was a single landing page that covered the most important information pilots needed. We’ll add new pages over time as new content is created.

Dinaland Aviation FAQ

When a pilot is planning to visit Vernal, there is a specific set of information that could be important to them. Most of that information is included in an FAQ accordion. When they click on a specific section, it will expand with details on that item. In the example above, it shows the local weather followed by the other section titles.

Dinaland Aviation Fuel Prices

From our discussions, the most important piece of information was the current price of fuel. Not only did it need to be displayed prominently, it has to be easy for the folks at Dinaland to update the prices without my assistance. A row was created above the site footer (see example above) that displays the prices and it can be embedded on other pages as desired. It was set up using the Divi theme so that Dinaland could change the prices with only a very minimal amount of training.

Of course the site was launched during the COVID-19 shutdown when the airport is receiving a minimal number of flights. When the planes are ready for takeoff, the site will be ready for them!

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Foster D. Coburn III

Foster D. Coburn III is author of 13 best-selling books on CorelDRAW and has been a contributor to numerous technology and graphics-related magazines. Foster has taken many projects, including this Web site, from the early design stage through to a finished piece. He has been a featured speaker at many graphics conferences. His first Web site was built in 1995 and he has been working exclusively in WordPress since 2013.

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