480-595-0065
foster@unleash.com

Before we talk about the makeover, I need to tell the story of how this project happened. Roll the clock back to 2015 and I saw a post on Facebook about a free book written by Jinx Schwartz. That was around the time I started to read books on Kindle so a free book was very appealing. Even better that the story sounded fun to me. I read the book, Just Deserts if you’re curious, and really enjoyed it. At the end of the book was a link to the author’s Web site and let’s just say it needed some help.

Divi WordPress ThemeSoon after I’d read the book, I started using the Divi theme to build WordPress Websites. I wanted to build a site where I could learn Divi and try out new things. For me, building a site for Jinx Schwartz was an obvious choice. Once I had the first draft of the site finished, I sent her a link. While she was interested in using the site I’d build, nothing happened. Every now and then I’d try out something new on the site. If there was a problem, it really wan’t a problem since nobody knew about the site.

Time passed. I’ve now read more of the books (I’ve now read 12 of them). Occasionally Jinx and I would trade an email about making the site live. She was the writer, her husband Mad Dog was the tech person so I’d need to work with him. He fell ill in 2017 and passed away that March. Jinx kept writing books, but the Website was on the back burner for a bit. Then as I’m walking the streets of Loreto in December of 2018, I ran into Jinx. It was the first time we’d actually met in person!

Jinx Schwartz and Foster Coburn

The project got back on track, but we still had a major issue. Like with many clients, she wasn’t sure hot to login the the registrar for her domain name. Until we solved that, nothing could be done. More time passed and we finally got it done in 2020. Within hours, the new site finally went live.

The Old Site

The screenshot below was taken just a few hours before the new site went live. Four of her books weren’t on the site at all and one book had a broken graphic. The design also left a lot to be desired.

Jinx Schwartz Old Home Page

The New Site

First and foremost, the new design had to put her books front and center. I wanted to make sure the new books would automatically appear on the home page from newest to oldest. The new site had to work well on all devices, specifically phones and tablets. I also thought it would be good to have a dedicated page for each of the books showing the cover, the description and a link to get the book from Amazon. Divi’s project feature was perfect for this!

Jinx Schwartz New Home Page

Mission accomplished! Check out the new site and get yourselves copies of Jinx’s books. They are a fun read!

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Foster D. Coburn III

Foster D. Coburn III built his first Web site in 1995 and he has been working exclusively in WordPress since 2013. He has used the Divi theme exclusively since 2015. Earlier in his career he was the author of 13 best-selling books on CorelDRAW and has been a contributor to numerous technology and graphics-related magazines. Foster has taken many projects, including this Web site, from the early design stage through to a finished piece. He has been a featured speaker at many graphics conferences.

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