There have been platforms for building websites, landing pages, and sales funnels for quite some time now. For many, the choices come down to WordPress vs ClickFunnels, two powerful platforms that help people build websites that get more conversions on their digital properties.
WordPress is the most flexible CMS on the market and can be adapted (with themes and plugins) to create sales funnels and landing pages optimized for lead generation. ClickFunnels (and its major update ClickFunnels 2.0) is a popular sales funnel builder that has grown to become an all-in-one platform for building a website. It has built-in tools for funnel marketing that include a funnel builder, LMS (for online courses), eCommerce, affiliate site builder, email marketing, and CRM. This makes it hard to compare with something so modular as WordPress.
In this post, we’ll review how ClickFunnels and WordPress compare in price, usability, customization, eCommerce, and more, so you can find the right marketing funnel platform for your website.