Are you looking to optimize your SEO to outrank your competitors? If so, then you need to conduct a keyword gap analysis.
Optimizing your SEO for top performance is a many-pronged, multi-stage process. In addition to keyword mapping and other strategies that boost your SEO, identifying and repairing gaps in your strategy can help improve your site’s performance.
Keyword gap analysis can help you become more aware of the SEO keywords your competitors are using. The process can also uncover search terms you could be using to gain better rankings in the SERPs.
In this post, we’ll share how to take the keyword analysis process from the research stage all the way to content that publishes and ranks.
Ready to learn more about keyword gap analysis? Let’s dive in.