The idea behind the “skyscraper” technique is pretty straightforward. When you’re working on a new piece of content, your goal is to make it longer and more informative than anything else that’s available online. If your competitors have amazing posts for the keywords you want to target, you’ll need to make your articles even better.
In this article, we’ll talk about the skyscraper technique and why it works. We’ll discuss the difference between skyscraper and cornerstone content and how this technique helps link building. Let’s get to it!