It’s common for website speeds to be slower when on a mobile device than on a browser, and the more content-rich the page, the longer it can take to load. Even if you’ve tried a few things to speed up your site, Google AMP and the WordPress AMP plugin may give you the boost you’re looking for.
When a website takes too long to load, it can raise your bounce rate. On the other hand, when a web page comes up almost instantaneously, the user experience (UX) improves and your traffic may increase. Here’s how Google AMP works and how to use it on your website.