Are you interested in building brand awareness and growing your social media presence? Running social media contests is one way to boost your online platform. Giving away products, services, or swag can help to draw more eyes to your brand on social media, in addition to driving traffic to your website.
Running a contest on social media provides anticipation, fun, and engagement between you and your followers. Everyone loves getting a chance to win products and services from the brands they love. Plus, we all love a good game–and giveaways can gamify our social media experience. Contests are a way to give back to your online community.
Contests and giveaways can be excellent win-win events for both you and your followers. If you’re interested in running social media contests for your own business, read on.