If you want customers to be able to find your website, it’s important to make Search Engine Optimization (SEO) a priority. However, this broad process involves varying techniques, some of which happen away from your own site. Once you understand the concept of off-page SEO and know a few best practices, you’ll be better positioned to optimize your site and boost its visibility.
In this post, we’ll explain what off-page SEO is and why it’s important. Then we’ll provide you with a list of tips and best practices for how to conduct off-page SEO, and discuss how it’s different than on-page SEO. Let’s jump in!