Conducting an accurate company valuation is not as simple as it sounds. How much your business is worth depends on a myriad of factors, each of which speaks in some way to your company’s potential for success.
In this article, we’ll break down the five primary factors that can influence your company’s worth. We’ll talk about how public and private valuations work and introduce you to a couple of tools you can use to make back-of-the-napkin estimates regarding your own business.