You may not use it, but you’re probably familiar with Bing. The Microsoft-owned search engine launched as a Google alternative in 2009. Since its launch, Bing has slowly but surely grown its market share. Therefore, ignoring Bing when it comes to Search Engine Optimization (SEO) can be a surefire way to lose out on potential traffic. Anything that comes set as default in Windows is going to be used by someone. And in this article, we’ll discuss what Bing is and what makes it different from other search engines. Finally, we’ll go over several tips to optimize content for Bing SEO. Let’s get to it!
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