Remember your first time using Google Maps, Etsy, or Facebook? That effortless navigation, intuitive interface, and the way it just worked – that’s the magic of a good user experience. UX design is the art and science of creating digital products and services that are easy to use, enjoyable, and effective for all users. It’s all about deeply understanding how people think, feel, and behave when interacting with an interface, and then designing that interface to give them what they want.
In this post, we’ll explore what UX design is and dig into some key guiding principles. We’ll also introduce you to some tools, like Divi, that help you tackle UX design on your website. Let’s dive in!