GIFs are good for more than just memes. A GIF in the right place can convey additional context, and it can help you drive your point across in seconds. The challenge lies in knowing when and how to use GIFs to enhance your writing, without coming across as unprofessional.
In this article, we’ll talk about why you should be using GIFs, then go over five ways to use these animations to enhance your writing. Finally, we’ll go over how to create basic GIFs for your site.